Arrival of miniature ride-sharing service scheduled for December 15th
Get ready, Ghana! The Pan-African ride-hailing service, Little, is about to make its grand entrance in your vibrant city. Expected to kick off operations on December 15, 2022, Little promises to bring a revolutionary twist to your transportation game.
Known for its professional and user-friendly approach, Little offers on-demand rides in various categories to cater to every rider's preference. From its humble beginnings in Kenya in 2016, this global company has left its footprints across Kenya, Tanzania, Ethiopia, India, Senegal, Uganda, Somalia, and now Ghana.
In an exclusive interview, Kamal Budhabhatti, the CEO of Little, expressed his team's commitment to making waves across the entire African continent. Niladri Roy, Chief Operating Officer, echoed this sentiment, stating that Ghana is all set to witness Little as the best ride-hailing service in the region. The decision to bring Little to Ghana was a no-brainer, says Roy, given the city's increasing cosmopolitan vibe and the high demand for corporate ride-hailing services.
Unlike other ride-hailing services operating in Ghana, Little primarily targets the corporate segment. This means that Little drivers are highly professional, and the cars allowed adhere to stringent requirements. Even those in the retail segment can enjoy a high-quality service that surpasses what's offered elsewhere.
For corporates, Little serves as a comprehensive transportation management system, simplifying logistics costs at various levels of the company. It provides a 100 percent audit trail of transportation costs, ensuring transparency and efficiency. Employees can travel in luxury and comfort while attending business meetings or traversing the city.
But what makes Little stand out? The company places a strong emphasis on rewarding its drivers, customers, and stakeholders. Felistas Kisivo, a Little Executive, highlighted the low commission structure and empowering communal platforms created for drivers. For an added twist, Little introduced the Superwoman service option, designed with the safety of women in mind.
Riders will have a variety of car categories to choose from, including Basic, Comfort, Comfort+, and Superwoman. Safety is paramount, with features like GPS Map Tracking, SOS Emergency Services, Trip Sharing, Service Rating, and 24-hours of customer support services.
Preliminary market research indicates that Ghanaians are eager to embrace this professional ride-hailing service, particularly since there's currently no ride-hailing service in Ghana that offers such services to individuals and a dedicated transport management system to companies.
Participants in the company's pilot tests rave about the stress-free rides they experienced, free from price surges and cancellation fees. Keep an eye out for exciting surprises like discounts, special birthday packages, corporate surprises, and even a chance to meet with Little's celebrity brand ambassador!
The Little app is available on Google Play and the App Store. For drivers, the Little Agent app offers the lowest commission rates in the market, along with free data and other benefits. For more information, visit www.Little.biz or email: [email protected]; and customer care number: 0507795596.
Come December 15, Ghanaian riders can trade up to a safe, convenient, and reliable experience that other African countries have been enjoying for years!
While we couldn't find specific details on Little, it's worth noting that other ride-hailing services in Ghana, like Yango, offer vehicle leasing options to promote entrepreneurship and vehicle ownership. They also provide favorable commission rates to drivers and investment in advertising to expand their customer base. Emerging technologies, such as electric vehicles, are being integrated into some services to enhance user experience and sustainability. Each ride-hailing service in Africa strives to offer a unique blend of incentives, technology, and market opportunities that set them apart.
- Little, the Pan-African ride-hailing service, is set to revolutionize Ghana's transportation game, promising a professional and user-friendly approach for the city's residents and corporations on December 15, 2022.
- With a focus on the corporate segment, Little prepares to deliver a high-quality service, making a significant impact in Ghana's business, lifestyle, and general-news sectors.
- Technology plays a crucial role in Little's offerings, including safety features like GPS Map Tracking, SOS Emergency Services, Trip Sharing, and 24-hours of customer support services.
- As a pioneer in the ride-hailing industry, Little stands out with unique offerings like the Superwoman service option designed for women's safety, empowering communal platforms for drivers, and various promotional benefits like discounts and exclusive events.