Examination Case: 7 Straightforward Methods to Boost Efficiency through Hubstaff Employment
In the heart of Romania, Digital Web Properties (DWP) — a digital marketing agency founded in September 2014 by a team of five — was grappling with the challenges of growth. With a remote team scattered across the globe, setting realistic targets, regulating workflows, and meeting deadlines proved to be a daunting task.
Enter Hubstaff, the time tracking software that would revolutionise DWP's operations. Initially adopted to monitor the productivity of remote team members, Hubstaff soon became an integral part of the company's culture, with every team member — including the COO and part-time writers — using the tool.
Hubstaff's real-time productivity insights provided DWP with a detailed view into employee activities and time usage, enabling better accountability without micromanagement. Sima, the agency's founder, used these insights to identify bottlenecks, optimise task allocation, and support employee development through data-driven feedback. Struggling employees were given one-on-one discussions and training sessions to help them improve their performance.
The software also automates timesheets, payroll, and invoicing, reducing administrative burden and errors, leading to faster, accurate billing and payment processes that improved cash flow and profitability.
Hubstaff's tracking tools encouraged responsible work habits and fostered employee growth by rewarding exceptional performance, identifying areas of weakness, and promoting strong employees. By measuring employee performance by total number of hours worked, activity levels, discipline and focus, and the quantity, quality, relevancy, and impact of each task, DWP could identify the strengths and weaknesses of individual employees.
Using Hubstaff, DWP formed balanced teams by pairing individuals across work streams with others that had similar productivity levels. This ensured that each team was well-equipped to handle the tasks at hand, leading to increased efficiency and productivity.
DWP integrated Hubstaff with Asana, enabling employees to receive real-time updates when priorities shifted. This integration streamlined workflows, boosting team collaboration and efficiency.
By April 2015, DWP had added 15 remote workers to their team, and by December 2015, they had grown to a team of 48, with 26 in-house team members and 22 remote workers. Hubstaff's ability to support various workstyles (remote, hybrid, field-based) ensured accurate data collection wherever employees worked, improving scheduling and time management.
The use of Hubstaff not only improved DWP's internal operations but also had a positive impact on their client relationships. By providing accurate estimates for task completion times, Hubstaff helped DWP's clients understand the scope of requested work, inspiring trust, leading to repeat business, and positive referrals.
In conclusion, Hubstaff's time tracking software improved DWP's productivity, employee growth, and profitability primarily by providing detailed visibility into employee activities and time usage, enabling better accountability without micromanagement. It offers real-time productivity insights, automated timesheets, and integrations that streamline workflows and payroll, contributing to higher operational efficiency and cost savings.
References: [1] Hubstaff. (n.d.). Hubstaff Review 2021 - The Best Time Tracking Software. Retrieved from https://www.hubstaff.com/ [2] Hubstaff. (n.d.). Hubstaff vs. Toggl - Time Tracking Software Comparison. Retrieved from https://www.hubstaff.com/toggl [3] Hubstaff. (n.d.). Hubstaff vs. Harvest - Time Tracking Software Comparison. Retrieved from https://www.hubstaff.com/harvest
